Dray

Brief: Visit Dray and finally find a like-minded community that wants to have fun and won’t regret it in the morning.

Art Direction: Alexis Rodriguez Copy Writing: Mary Corbin, James Phillips

Instagram Post

Caption: Dray Presents… Sober Facts.

Here are three fun facts on why practicing sobriety can be fun without the hassle of the morning-after hangover. Come by our South Boston location and try our NA-friendly drinks.

Instagram Reel

Caption: Anna Wintour ain’t got nothing on us! Here’s Dray Dry Questions with Tawny Lara, author of the book Dry Humping and cofounder of Parentheses (a brand offered in-store), and one of our recent Dray Talk speakers. Stop by Dray in South Boston for more…

TikToks

Caption: Facing the day after a holiday? 8 am wake-up calls? FOMO-fearing kids? Or a fun night before productive tomorrows? Dray has the perfect NA options for when you realize that adulting doesn’t come with a pause button or a day off. Come by our South Boston store today and feel good enough to come by tomorrow.

Caption: Need a last-minute drink for a cocktail night with friends? Don’t worry, Dray’s got you covered! Stop by our South Boston storefront today for your new go-to alcohol-free drink and brand recommendations from our amazing staff.